Emily Faro
AssociateAbout
Emily Faro’s practice focuses on advertising, entertainment, and media law, including talent and influencer marketing, celebrity endorsements, digital and social media, web3 and AI, SAG-AFTRA, advertising agency/client agreements, FTC compliance, luxury goods, consumer goods and retail, sponsorships and promotions, sports, technology/emerging technology, intellectual property, and data privacy and security.
EXPERIENCE
- Representation of leading advertisers and creative agencies, advising on production matters and advertising clearance for some of the most recent buzzworthy and iconic Super Bowl commercials
- Representation of several global luxury brands in connection with talent endorsement agreements, scaling from micro-influencer projects to high-profile multi-million-dollar celebrity partnerships
- Representation of major airline in connection with a landmark multiyear sponsorship with a U.S. professional sports league
Education
- J.D., Cardozo Law School 2021, cum laude
- B.A., University of California, Los Angeles (UCLA) 2018
Publications and media
- Co-author, "A(I) of the Beholder: The Intersection of AI and Fashion/Beauty Industries," New York Law Journal, August 27, 2023
Seminars
- "Influencing Transparency: Addressing False/Deceptive Influencer Marketing," New York City Bar Association’s Women in IP, June 26, 2024
- "Social Media Claims Substantiation Master Class: A Comprehensive Guide for Making Compliant Claims on Social Media in a Time of Evolving Agency Guidance," American Conference Institute Advertising Claims Substantiation Panel, February 9, 2024
Connect
Phone
+1 212 335 4639
(Work, New York)
