23 November 20212 minute read

DLA Piper advises Revalize, Inc. on the acquisition of PROCAD group

DLA Piper has advised US-based Revalize, Inc., a portfolio company of TA Associates, on the acquisition of PROCAD group, a product lifecycle management and product data management solutions provider, from LEA Partners. The acquisition aligns with Revalize’s mission, expands the company’s capabilities to support end-to-end, design-to-cash workflows and strengthens its operational presence in Europe. With the expanded offerings and reach, Revalize aims to enhance its market position as the worldwide leader in CPQ and revenue operations solutions for manufacturers, and the only global, at-scale provider of sector-specific manufacturing solutions. The closing of the transaction is subject to pending regulatory approval.

PROCAD Group, headquartered in Karlsruhe, Germany, provides software solutions for product lifecycle management and product data management that enable companies to manage their product lifecycles in increasingly complex surroundings. The PROCAD Group was created in 2021 from the merger of PROCAD with keytech, which also specializes in product lifecycle software, and ACATEC, a developer of CPQ solutions for manufacturers of complex products. The PROCAD Group brings more than 1,350 customers and more than 250 employees at 12 locations to Revalize.

US-based Revalize is a worldwide leader in sector-specific revenue operations software for manufacturers, their distributors, and their specifiers from a broad range of industries. Its suit of software solutions include tools for an improved buying experiences, sales cycles, and manufacturing processes through a SaaS platform for CPQ, PIM, design applications, engineering simulations, tools for visualization, AR/VR, and more.

The DLA Piper deal team in Germany was jointly led by partner Dr Benjamin Parameswaran and counsel Dr Philipp Clemens and further supported by senior associate Friederike Rickers (all Corporate, Hamburg) and partner Semin O (Antitrust, Frankfurt). In the US, Revalize was advised by Corporate partner Bradley Gersich and supported by of counsel Michael Cubell.

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