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Joanne Zhang

Of Counsel
Registered Foreign Lawyer
About

Joanne is a Registered Foreign Lawyer (New York, USA) in the Intellectual Property & Technology team based in DLA Piper's Hong Kong office. She is dually qualified in New York, USA, and China.

Joanne is experienced in handling a wide range of contentious and non-contentious intellectual property matters in the Asia-Pacific region particularly in China and Hong Kong, including prosecution and enforcement of IP rights, portfolio management, trademark clearance, anti-counterfeiting, trade fair enforcement, online enforcement, customs IP issues, domain name disputes, unfair competition matters as well as transactional and advisory IP work. She also regularly advises on advertising law matters.

Joanne advises multinational and local companies across different industries including consumer goods, food and beverage, TMT, IT, manufacturing, logistics, fashion brands, financial institutions and educational institutions.

Before joining DLA Piper in 2015, Joanne had years of experience working in a prestigious UK IP firm's Hong Kong office and in a red circle PRC law firm's IP legal team in Shenzhen. She also had experience working in the World Intellectual Property Organization in Geneva as an intern and in the Intellectual Property & Technology team of DLA Piper's Chicago office as a secondee.

Joanne is a native Mandarin and Cantonese speaker and speaks fluent English.

Areas of FocusIntellectual Property
Professional QualificationsAttorney-at-law admitted with the Supreme Court of New York
Languages
  • English
  • Chinese (Mandarin)
  • Chinese (Cantonese)
Education
  • New York University, LLM, 2009
  • Renmin University of China, LLB, 2008

Awards

  • Rising Star, 2024 - Managing IP

Memberships And Affiliations

  • New York State Bar Association
  • The American Chamber of Commerce in Hong Kong

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