Dr Nico Brunotte LL.M. (Cambridge)
PartnerDr Nico Brunotte advises national and international companies on the development and implementation of complex and innovative digital business models for over ten years. With his expertise in the areas of digital transformation, e-commerce, online marketing and artificial intelligence, he regularly supports companies and service providers in relevant projects.
He also advises clients on complex cross-border M&A transactions and joint ventures in these areas.
Before becoming a lawyer, Dr Nico Brunotte worked as a freelance programmer for over 15 years and can therefore also...
Dr Nico Brunotte advises national and international companies on the development and implementation of complex and innovative digital business models for over ten years. With his expertise in the areas of digital transformation, e-commerce, online marketing and artificial intelligence, he regularly supports companies and service providers in relevant projects.
He also advises clients on complex cross-border M&A transactions and joint ventures in these areas.
Before becoming a lawyer, Dr Nico Brunotte worked as a freelance programmer for over 15 years and can therefore also rely on extensive technical expertise in his advice. Due to his proven practical experience, he is also a certified lawyer for information technology law.
Dr Nico Brunotte regularly publishes on topics relating to digital business models, online marketing and artificial intelligence. He is also a frequent speaker at national and international conferences on these topics.
Highlights
EXPERIENCE
- Advising an international transport and logistics company on the digital transformation of its services.
- Advising a major German city on the development and introduction of digital solutions for the mobility transition.
- Advising a German multinational engineering and electronics company on the digital transformation of its products and services.
- Advising international e-commerce providers on the set-up of their services.
- Advising digital agencies and global companies on projects in the areas of online marketing, influencer marketing and AdTech....
- Advising an international transport and logistics company on the digital transformation of its services.
- Advising a major German city on the development and introduction of digital solutions for the mobility transition.
- Advising a German multinational engineering and electronics company on the digital transformation of its products and services.
- Advising international e-commerce providers on the set-up of their services.
- Advising digital agencies and global companies on projects in the areas of online marketing, influencer marketing and AdTech.
- Advising numerous companies in connection with M&A and PE transactions on digital business models.
- Advising an Asian telecommunications company on the development and introduction of a metaverse in Europe.
- German
- English
- Certified lawyer for information technology law, 2020
- Leibniz University Hannover, PhD, 2014
- University of Cambridge, LLM, 2014
Higher Regional Court of Celle, Second State Examination, 2013
Leibniz University Hannover, First State Examination, 2009
Awards
- Handelsblatt in cooperation with Best Lawyers 2024/2025: Recommended for information technology law and intellectual property law
Publications
Nico regularly publishes on topics at the interface between law and information technology.
Selected publications:
- OMR Report, Personal Branding on LinkedIn – Professional Guide, Corporate Influencer, October 2024, p. 43 f.
- The EU Price Indication Directive: What it means and why it matters, Whitepaper together with Talon.One, June 2023
- OMR Report, Professional Guide to Podcast, Law x Podcast, June 202...
Nico regularly publishes on topics at the interface between law and information technology.
Selected publications:
- OMR Report, Personal Branding on LinkedIn – Professional Guide, Corporate Influencer, October 2024, p. 43 f.
- The EU Price Indication Directive: What it means and why it matters, Whitepaper together with Talon.One, June 2023
- OMR Report, Professional Guide to Podcast, Law x Podcast, June 2023, S. 92 ff.
- New Legal Horizons Podcast: Die Zukunft des Internets – was ist bei NFTs und Web3 aus rechtlicher Sicht zu beachten?, 26. Oktober 2022
- 360° Rund ums Recht Podcast: Digitale Zukunft der Rechtsbranche – Im Gespräch mit unseren Legal Tech Fellows, 24 August 2021
- Does digitalisation help in the audit of confidentiality agreements? The limits of legal tech, Cloudcomputing Insider, May 2022 (together with Dr. Bertram Küppers, Bissantz & Company GmbH, Hanna Lütkens and Christoph Engelmann – link)
- OMR Report, Professional Guide Influencer Marketing, Influencer Marketing – Template for contract, March 2022, p. 115.
- OMR Report, Professional Guide Gen Z, Legal framework for Gen Z marketing, January 2022, S. 123 ff.
- Confidentiality Agreements in Corporate Practice - New Developments through Legislation and Legal Tech, Wirtschaftsinformatik & Management, January 2022 (together with Dr. Bertram Küppers, Bissantz & Company GmbH, Hanna Lütkens and Christoph Engelmann)
- Legal Tech – between buzzword and reality, Azur, 2/2021, S. 136 f. (together with Hanna Lütkens and Christoph Engelman)
- Regulation of legal tech by the EU’s AI Act, RDi 2021, 317 (together with Christoph Engelmann and Hanna Lütkens)
- OMR Report, Professional Guide to LinkedIn, Legal issues: corporate influencers and company pages on LinkedIn, March 2021, S. 73 f.
- OMR Report, Professional Guide to Podcast, Law x Podcast, February 2021, S. 92 ff.
- Online Marketing Rockstars – Podcast OMR Education, The six most common legal mistakes in online marketing with Nico Brunotte, January 2021 (link)
- OMR Report, Strategy Guide to E-Commerce, Legal aspects of e-commerce, September 2020, S. 74 ff.
- Rockstars Report, Facebook & Instagram Advertising, Facebook-Pixel vs. DSGVO, Oktober 2018, S. 146 ff.
- Virtuelle Assistenten – Digitale Helfer in der Kundenkommunikation, Computer und Recht 2017, S. 583 ff.
- Virtuelle Assistenten: Europäische Union sieht Handlungsbedarf bei rechtlichen Rahmenbedingungen, Datenschutz-Berater, Heft 07-08, S. 155
- Virtuelle Assistenten, Creditreform, Heft 07/2017, S. 41
- Chatbots: Offene Fragen bei rechtlicher Haftung, IT-ZOOM, 12.06.2017
- Chatbots: Was ist bei der Revolution im Kundenservice zu beachten?, SearchSecurity, 06/2017
- Der virtuelle Assistent kommt - trotz offener rechtlicher Fragen, content manager, 02.07.2017
- Chatbots im Kundenservice - Was sind die rechtlichen Fallstricke?, it-daily.net, 02.07.2017
- German Court Confirms ECJ Ruling on Liability for Links, Blog, 11.01.2017 (zusammen mit Dr. Martin Gerecke, M.Jur. (Oxford))
Seminars
Selected lectures and seminars:
- The use of AI in marketing from a legal perspective, Online Marketing Rockstars, 19.09.2024, Webinar
- AI-based marketing, VKU-Marketing-Experts, 18.09.2024, Berlin
- Image creation with AI - legal framework, Online Marketing Rockstars, 19.09.2024, Webinar
- Fishbowl discussion: Innovation? AI in communication: What opportunities are there and what hurdles need to be overcome?, VKU-PR-FORUM 2024, 11.06...
Selected lectures and seminars:
- The use of AI in marketing from a legal perspective, Online Marketing Rockstars, 19.09.2024, Webinar
- AI-based marketing, VKU-Marketing-Experts, 18.09.2024, Berlin
- Image creation with AI - legal framework, Online Marketing Rockstars, 19.09.2024, Webinar
- Fishbowl discussion: Innovation? AI in communication: What opportunities are there and what hurdles need to be overcome?, VKU-PR-FORUM 2024, 11.06.2024, Dortmund.
- Promotions & price transparency: Complying with the EU Directive, INCENTIVIZE, 25.04.2024, Berlin (together with Kamil Marcinkiewicz, Talon.One)
- Successfully plan, deploy and analyze influencer marketing - How to use influencers strategically and efficiently for your communication, Legal framework for drafting contracts with influencers and agencies, Quadriga University, 17.04.2024, Webinar (together with Karolin Wallasch und Sven Wedig, Vollpension Medien GmbH)
- NFT Regulations in Europe – MiCA and Beyond, NFT.NYC, Panel, 12.4.2024, New York (inter alia together with Christoph Engelmann)
- Implementation of the AI Act - what you need to know as a dialogue marketer, DDV Future Days 2024, 14.03.2024, Frankfurt am Main
- Deep Dive Instagram Marketing - Legal framework for marketing on Instagram, Online Marketing Rockstars, 27.02.2024, Webinar
- OMR Digital Marketing School, Use of AI from a legal perspective, Online Marketing Rockstars, 9.2.2023, Webinar
- Legal framework for the use of AI in marketing, VKU Akademie, 7.2.2023, Webinar
- Workshop social media & legal issues, In-house Workshop for Manelly MGMT, 30.11.2023, Webinar
- Deep Dive Instagram Marketing - Legal framework for marketing on Instagram, Online Marketing Rockstars, 15.11.2023, Webinar
- Legal issues regarding the use of ChatGPT and other AI-based tools for dialogue marketing, DDV Deutscher Dialogmarketing Verband e.V., 14.11.2023, Webinar
- The EU Data and Digital Strategy - New framework for digital business models, speech for the start up and scale up initiative, 26.10.2023, Berlin
- Use of AI - Legal Framework, Live Podcast with OMR at the Hotel Vier Jahreszeiten, 19.10.2023, Hamburg
- Legal framework for the use of AI in marketing, VKU Akademie, 17.10.2023, Webinar
- Digital communication: Legal questions on the use of ChatGPT and other AI-based tools, DDV Deutscher Dialogmarketing Verband e.V., 19.09.2023, Webinar
- The European Data Strategy, In-house Workshop, 23.08.2023, Waiblingen (together with Luisa Domenichini and Dr. Lucas Blum)
- Legal Session Social Media, In-house Workshop at OMR, 17.08.2023, Hamburg
- Social Media Law, In-house Workshop, 19.07.2023, Webinar (together Prof. Dr. Stefan Horst Engels)
- Deep Dive Instagram Marketing – Legal framework for marketing on Instagram, Online Marketing Rockstars, 06.07.2023, Webinar
- Navigating the legal landscape of NFT project, Blockchance, 28.06.2023, Hamburg (together with Christoph Engelmann)
- Media Law in Digital Communication, Media Workshop, 25.05.2023, Webinar
- Workshop B2B Social Media and Law, W&V, 11.05.2023, Webinar
- Social Media Marketing - Legal Framework, W&V, 11.05.2023, Webinar
- How to Navigate EU NFT Regulation, NFT.NYC, Panel, 12.4.2023, New York (inter alia together with Christoph Engelmann)
- Deep Dive Instagram Marketing – Legal framework for marketing on Instagram, Online Marketing Rockstars, 05.04.2023, Webinar
- Successfully plan, deploy and analyze influencer marketing - How to use influencers strategically and efficiently for your communication, Legal framework for drafting contracts with influencers and agencies, Quadriga University, 28.03.2023, Webinar (together with Karolin Wallasch und Sven Wedig, Vollpension Medien GmbH)
- Non-Fungible Tokens (NFTs) - Use Cases for Companies (client webinar), 28.02.2023, Webinar (together with Toan Nguyen and Thanh Dao, both Jung von Matt NERD, and Christoph Engelmann).
- Legal Tech und M&A - case studies, 15.02.2023, Hamburg, Bucerius Law School (together with Dr Nils Krause and Hanna Lütkens)
- Top 5 Legal Issues for NFT Projects, NFT.London, Panel, 4.11.2022, London (inter alia together with Christoph Engelmann)
- “Claims, Claims everywhere!” – How Legal Tech can help handling legal rights on a mass basis, AIJA - International Association of Young Lawyers, Panel, 29.10.2022, Hamburg
- Successfully plan, deploy and analyze influencer marketing – legal framework, Quadriga University, 06.07.2022, Webinar (together with Karolin Wallasch und Sven Wedig, Vollpension Medien GmbH)
- Legal Tech – Current trends and usage in corporate organisations, webinar for Beiersdorf AG (together with Hanna Lütkens), 29.06.2022, Hamburg
- New legal framework for digital businesses: cancellation button and paying with data, Inhouse-Workshop, 21.06.2022, Hamburg
- Legal Tech - How modern technologies can support you in your everyday life (client webinar), 29.03.2021, Webinar (together with Hanna Lütkens and Christoph Engelmann)
- Instagram and Influencer Marketing - Legal Framework and contract drafting, W&V, 24.03.2021, Webinar (together with Karolin Wallasch and Sven Wedig, Vollpension Medien GmbH)
- Contract work and cooperation in software development – how is intellectual property protected?, Inhouse-Workshop, 03.02.2022, Hamburg
- Deep Dive Instagram Marketing – Legal framework for marketing on Instagram, Online Marketing Rockstars, 25.01.2022, Webinar
- Sales platforms on the Internet: Shopping portals, marketplaces and online auctions, University of Hamburg, 09.12.2021
- Legal Tech and Big Law, University of St. Gallen, 01.12.2021, Webinar (together with Hanna Lütkens and Christoph Engelmann)
- Successfully plan, deploy and analyze influencer marketing, Quadriga University, 19.11.2021, Webinar (together with Karolin Wallasch and Sven Wedig, Vollpension Medien GmbH)
- Deep Dive Instagram Marketing – Legally compliant marketing on Instagram, Online Marketing Rockstars, 21.09.2021, Webinar
- Influencer Marketing - legal framework and legal pitfalls, W&V, 17.09.2021, Webinar
- Deep Dive Instagram Marketing – Legally compliant marketing on Instagram, 11.05.2021, Webinar
- Legal Tech at DLA Piper, jura connect Bonn (together with Christoph Engelmann), 18.05.2021, Webinar
- Media law in digital communication: copyright, use of content and license agreements, Media Workshop, 23.02.2021, Webinar
- Online marketing: contract law and data protection law, inhouse workshop (together with Katharina Pauls), 16.02.2021, Webinar
- Sales platforms on the Internet: Shopping portals, marketplaces and online auctions, University of Hamburg, 04.02.2021, Webinar
- Deep Dive Instagram Marketing – Legally compliant marketing on Instagram, 26.01.2021, Webinar
- Legal Tech at DLA Piper, jura connect Freiburg, Heidelberg and Tübingen (together with Christoph Engelmann), 26.01.2021, Webinar
- Legal Tech at DLA Piper, Myjobfair Fair Cologne (together with Hanna Lütkens), Myjobfair Messe Köln, 02.12.2020, Webinar
- Image and media use – legal risks for agencies and contract design, Inhouse-Workshop (together with Prof. Dr. Stefan Engels), 01.12.2020, Webinar
- E-commerce and IP rights in social networks, Hamburg Media School, 11.11.2020, Webinar
- Deep Dive Instagram Marketing – Legally compliant marketing on Instagram, 09.11.2020, Webinar
- Canvas & Whiteboard Tools, Risks from Contract and Privacy Law (together with Katharina Pauls and Daniel Schäfer), 30.09.2020, Hamburg
- Deep Dive Instagram Marketing – Instagram Law, legal framework and legal pitfalls for marketer on Instagram, 15.09.2020, Hamburg
- E-commerce and IP rights in social networks, Hamburg Media School, 05.08.2020, Hamburg
- Instagram Marketing Seminar – Instagram Law, legal framework and legal pitfalls for marketer on Instagram, Online Marketing Rockstars, 11.02.2020, Hamburg
- Online Advertising: Limits and possibilities, University of Hamburg, 30.01.2020, Hamburg
- Digitization of legal departments, German Airports Association (Flughafenverband ADV), committee for law and security, 07.11.2019, Nürnberg
- E-commerce and IP rights in social networks, Hamburg Media School, 06.11.2019, Hamburg
- Instagram Marketing Seminar – Instagram Law, legal framework and legal pitfalls for marketer on Instagram, Online Marketing Rockstars, 24.09.2019, Hamburg
- E-commerce and digital energy distribution, VKU Akademie, 03.09.2019, Hannover
- E-commerce and IP rights in social networks, Hamburg Media School, 10.04.2019, Hamburg
- Instagram Marketing Seminar - Practical knowledge for online professionals, legal framework and legal pitfalls for marketer on Instagram, Online Marketing Rockstars, 09.04.2019, Hamburg
- Consumer protection in the e-commerce sector, University of Hamburg, 25.10.2018, Hamburg
- Instagram Marketing Seminar - Practical knowledge for online professionals, legal framework and legal pitfalls for marketer on Instagram, Online Marketing Rockstars, 23.10.2018, Hamburg
- Instagram Marketing Seminar - Practical knowledge for online professionals, legal framework and legal pitfalls for marketer on Instagram, Online Marketing Rockstars, 19.06.2018, Hamburg
- E-commerce and IP rights in social networks, Hamburg Media School, 25.04.2018, Hamburg
- Media and press law - texts, images and social media, Verband Deutscher Privatschulverbände e.V. (together with Linn Wotka), 22.02.2018, Berlin
- Influencer Marketing - legal frameworks, drafting of contracts and legal consequences, Influencer Marketing Day of the Organisation Werbungtreibende im Markenverband (OWM), 22.02.2018, Berlin
- Legal implications of influencer marketing, University of Hamburg, 25.01.2018, Hamburg
- Children and advertising - webinar with Elements of Art GmbH (together with Sandra Gramzow, Zalando SE), 18.10.2017
- Legal Update - Online Marketing and Law, In-house Workshop at artaxo GmbH, 02.08.2017, Hamburg
- News in Online Marketing Law, Online Marketing Rockstars Festival (together with Dr Martin Gerecke, M. Jur. (Oxford)), 03.03.2017, Hamburg
- News in Online Marketing Law, In-house Workshop at The Swatch Group (Deutschland) GmbH (together with Dr Martin Gerecke, M. Jur. (Oxford)), 02.02.2017, Eschborn
Prior Experience
Before joining DLA Piper, Dr Nico Brunotte worked for over three years at an international law firm in the Technology, Media & Communications department in Hamburg, most recently as a senior associate.
During his legal clerkship, he worked for an international law firm in the field of intellectual property in Hamburg and New York.
Prior to his time as a lawyer, Dr Nico Brunotte worked for more than 15 years as a freelance programmer and can therefore also rely on extensive technical expertise in his advice.
Lecturer
- Dr Nico Brunotte teaches on legal topics relating to online marketing, e-commerce and intellectual property at OMR (Online Marketing Rockstars), Quadriga University and Hamburg Media School.
Memberships And Affiliations
- Alumni of Emmanuel College (University of Cambridge)
- Deutsche Gesellschaft für Recht und Informatik (DGRI)