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Video games and interactive entertainment

Video games and interactive entertainment law

DLA Piper’s Video Games and Interactive Entertainment Law subsector, part of the Media, Sports & ‎Entertainment Group, advises domestic and international clients involved in all aspects of the video ‎game and esports industries; including developers, publishers, service providers, leagues, and ‎platforms.  From AAA studios to indies, we help our clients bring their products to market by providing ‎flexible, tailored, and industry-savvy advice based on our deep-rooted connections to the gaming ‎industry and market-leading experience.‎
Our passionate and experienced media, entertainment and information technology teams are augmented ‎by the expertise of our other core practice groups to enable our clients to benefit from DLA Piper’s full-‎service capabilities and integrated international teams. ‎

Experience

Our Video Games and Interactive Entertainment subsector is well positioned to provide advice and assistance across a broad range of practice areas, including:

  • Drafting and negotiating development, publishing, distribution, and licence agreements;
  • Registering, protecting and enforcing intellectual property rights;
  • Advising regarding industry specific grants and tax incentives;
  • Privacy and data protection;
  • Consumer protection regulations;
  • Betting and gaming regulations;
  • Promotional contest and marketing regulations;
  • Employment and immigration matters;
  • Corporate structuring and governance;
  • Fundraising, venture capital, and acquisitions;
  • Tax structuring and transfer pricing; and
  • Dispute resolution.
Emerging Issues

As passionate practitioners, we are active in the video games and esports community; regularly speaking at industry events and writing articles regarding emerging issues in the industry. We stay connected to this fast-moving sector so that our clients can make informed decisions for their business. The following are some of our current topics of interest:

  • Revising licensing strategy to fully leverage developing markets, cross platform integration, and new subscription based models;
  • The reimagining of the employment relationship post-COVID;
  • Tailoring publishing agreements to reflect increasingly international network of involved parties;
  • The continued maturation of the esports industry;
  • Practically navigating multi-jurisdictional privacy and data protection regulation;
  • Effectively managing and leveraging content creators, user generated content, mods, and fan art;
  • Integration of cryptocurrency and blockchain technology in video games;
  • Drafting modern terms of service that reflect both changes in the law and changes in community standards and expectations.

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